Council sought community feedback to inform the draft Economic Development Strategy from 11 October to 12 November 2023. Below is an overview of the feedback received. The draft strategy is scheduled for Council endorsement in December 2023.

The draft strategy will guide Council’s work to support the growth of the local economy over the coming years.

The strategy is an overarching document that has been informed by extensive research and analysis of the existing economic context including global macro trends, national trends and local opportunities and challenges, alongside consultations with businesses over the past 12 months on the current challenges and opportunities for businesses across Hobsons Bay.

The EDS is built around three key pillars:

  • “Grow” – To build strong and resilient precincts by supporting local networks and local community enterprise
  • “Elevate” – To enhance and promote our valued natural, built and cultural assets across the city, to leverage the strategic advantages they present to the Hobsons Bay economy
  • “Transform” – To support green businesses and the broader economy to transition to a new green future, that includes circular economy and zero carbon industries
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When reviewing the open text responses to this survey the following key feedback was identified. The feedback recommended that council:

  • Capitalise on social and sustainable procurement initiatives

  • Enhance protection of the environment within industrial areas

  • Encourage more circular economy and sustainable business practices

  • Continue to collaborate with business leaders and the community to ensure future growth

  • Be transparent in decision making and in measuring the success of the strategy

Next steps

  • After reviewing all stakeholder feedback, officers have not proposed any changes to the draft strategy. Feedback overall was positive and supportive of the vision, pillars, and strategic directions within the document. This is reflective of the extensive preliminary engagement and research that was undertaken to inform the draft. Written feedback received was instead focused on suggestions for how Council can better implement the strategy.
  • Subject to Council’s endorsement, the implementation of the Economic Development Strategy 2023-2028 will commence with the preparation of a year one action plan that will be monitored and reviewed.
  • This action plan will align with the key pillars in the strategy and will include the highlight actions in the document. The success of the strategy will rely on partnerships between government, business and community.